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April 24, 2024

Offering Bulk Orders for Alcohol E-Commerce

Bulk ordering is an easy way to encourage your customers to order your products for many special occasions, and AccelPay makes it easy to process these orders and get them fulfilled.

Holiday season is coming up, and AccelPay is the best way to turn increased demand into skyrocketing DTC sales and seamless order fulfillment. Here are some of the ways we help our brands maximize this important time of the year!

Blog Post: Prep for the Holidays

For your convenience, we have a handy blog post on how to prep for the holiday season. Be sure to give it a read and share it with anyone else on your team who might benefit.

Webinar: OND Best Practices

We are hosting a webinar on Thursday, Oct 26, 2023, at 1:00 PM ET to talk through OND best practices, potential pitfalls, and what to consider when working with AccelPay this holiday season. Register here.

Tip: Get Your Emails Ready

This is the time to offer discounts, create bundles, offer holiday merchandise, and blast customers with notices about your product. Gifting season is here, so make sure customers see how great your product is as a gift.

Not sure where to start? Or interested in utilizing our demand gen marketing services from our in-house team? Email your AccelPay Account Manager and we’ll help you get started.

Using an email marketing service? Check out this blog post on how to effectively use it this holiday season.

Reminders: Be Sure You're Ready to Go

Here’s a few reminders to be sure you're ready to go for the busy season ahead and can make it a full success:

  1. In this busy time, we extend our SLAs. Our processing time before an order ships is 3-5 business days. Customers always receive a confirmation email with tracking information once their order ships. If any order is further delayed we will proactively reach out to affected customers.

  2. Be sure to update your shipping policy and terms & conditions on your site to reflect this before the busy season hits.

  3. If you have plans for email marketing campaigns, special release products, or promotions for your products (e.g. 50% off on Black Friday or free shipping in November), please be sure to share your promotion calendar for the holiday season with your AccelPay Partner Success Team so that we are ready to support you with this.

  4. As we approach OND we would like to ensure our records regarding your distribution are current to best assist you. Please provide us with your distributor information using this quick online form. Your quick response to this matter is greatly appreciated.

Enjoy the holidays and the upcoming increase in order volume. Make sure your distributors are ready to go and that you're informing the AccelPay team of any holiday promotions or special releases. Go crush it out there!

Bulk Orders

Gifting and Event Planning Made Easy

Bulk ordering is an easy way to encourage your customers to order your products for many occasions:

  1. Corporate Gifting to Clients
  2. Holiday Gifting
  3. Holiday Party
  4. Tailgates/Sporting Events
  5. Reunions
  6. Bachelor/Bachelorette Parties
  7. Groomsmen/Bridesmaid Gifts
  8. Virtual Happy Hours

Ahead of the holidays or just as a reminder to your customer base, encourage your customers to think of your product when considering group gifts and use the bulk ordering feature! All they need to do is fill out the AccelPay Bulk Order template and send it back to you to get started.

Here are some email templates that you can download and use to promote bulk ordering to your customers. Once you've downloaded the HTML file, follow these instructions to use them in Mailchimp or Klaviyo.

Bulk Ordering Email Templates

Generic Bulk Ordering Email

Holiday Themed Bulk Ordering Email

Bulk Ordering Best Practices

  • Consider offering a percentage discount for buying in bulk!
  • Send your initial email at least 30 days before the holiday, giving the customer plenty of time to plan their event or gifting strategy.
  • Remind customers to order at least 14 days before the holiday, giving stores plenty of time to fulfill the orders.
  • Get more Holiday Email Templates here.

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Braxton Freeman

Grolsch

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