Holiday Email Templates for Alcohol Brands
Holidays and special occasions are great reasons to send promotional emails and coupon codes to your email list. If you need inspiration or email templates to work with, you're in the right place.
.webp)
Holiday season is coming up, and AccelPay is the best way to turn increased demand into skyrocketing DTC sales and seamless order fulfillment. Here are some of the ways we help our brands maximize this important time of the year!
Blog Post: Prep for the Holidays
For your convenience, we have a handy blog post on how to prep for the holiday season. Be sure to give it a read and share it with anyone else on your team who might benefit.
Webinar: OND Best Practices
We are hosting a webinar on Thursday, Oct 26, 2023, at 1:00 PM ET to talk through OND best practices, potential pitfalls, and what to consider when working with AccelPay this holiday season. Register here.
Tip: Get Your Emails Ready
This is the time to offer discounts, create bundles, offer holiday merchandise, and blast customers with notices about your product. Gifting season is here, so make sure customers see how great your product is as a gift.
Not sure where to start? Or interested in utilizing our demand gen marketing services from our in-house team? Email your AccelPay Account Manager and we’ll help you get started.
Using an email marketing service? Check out this blog post on how to effectively use it this holiday season.
Reminders: Be Sure You're Ready to Go
Here’s a few reminders to be sure you're ready to go for the busy season ahead and can make it a full success:
- In this busy time, we extend our SLAs. Our processing time before an order ships is 3-5 business days. Customers always receive a confirmation email with tracking information once their order ships. If any order is further delayed we will proactively reach out to affected customers.
- Be sure to update your shipping policy and terms & conditions on your site to reflect this before the busy season hits.
- If you have plans for email marketing campaigns, special release products, or promotions for your products (e.g. 50% off on Black Friday or free shipping in November), please be sure to share your promotion calendar for the holiday season with your AccelPay Partner Success Team so that we are ready to support you with this.
- As we approach OND we would like to ensure our records regarding your distribution are current to best assist you. Please provide us with your distributor information using this quick online form. Your quick response to this matter is greatly appreciated.
Enjoy the holidays and the upcoming increase in order volume. Make sure your distributors are ready to go and that you're informing the AccelPay team of any holiday promotions or special releases. Go crush it out there!
Brand Emails
Holiday Templates
Here are some free holiday templates that beverage alcohol brands can use as inspiration. Once you've downloaded the HTML file, follow these instructions to use them in Mailchimp or Klaviyo.
2023 Holiday Schedule
October 9: Columbus Day
October 9: Indigenous Peoples' Day
October 31: Halloween
November 11: Veteran's Day
November 23: Thanksgiving
November 24: Black Friday
November 27: Cyber Monday
Keep checking back as we will update this post with new templates as the year progresses!
Email Best Practices
- Consider including a promo code in your email. Added incentives for the customer can boost sales!
- Send your email at least 14 days before the holiday, giving the customer plenty of time to order.
- Remind customers to order at least 10 days before the holiday, giving stores plenty of time to fulfill the orders.
- Send a follow up email to your customers 24-48 hours after the first email. A simple "In Case You Missed It" email is an easy way to remind your customers to purchase!
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros elementum tristique. Duis cursus, mi quis viverra ornare, eros dolor interdum nulla, ut commodo diam libero vitae erat. Aenean faucibus nibh et justo cursus id rutrum lorem imperdiet. Nunc ut sem vitae risus tristique posuere.
Braxton Freeman
Grolsch