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April 24, 2024

Enhancing Regulatory Compliance: AccelPay Notices and Other Features on a Brand’s Site

To bolster compliance and fortify brands against potential setbacks, AccelPay has instituted a set of Notices designed to enhance transparency on your site.

Holiday season is coming up, and AccelPay is the best way to turn increased demand into skyrocketing DTC sales and seamless order fulfillment. Here are some of the ways we help our brands maximize this important time of the year!

Blog Post: Prep for the Holidays

For your convenience, we have a handy blog post on how to prep for the holiday season. Be sure to give it a read and share it with anyone else on your team who might benefit.

Webinar: OND Best Practices

We are hosting a webinar on Thursday, Oct 26, 2023, at 1:00 PM ET to talk through OND best practices, potential pitfalls, and what to consider when working with AccelPay this holiday season. Register here.

Tip: Get Your Emails Ready

This is the time to offer discounts, create bundles, offer holiday merchandise, and blast customers with notices about your product. Gifting season is here, so make sure customers see how great your product is as a gift.

Not sure where to start? Or interested in utilizing our demand gen marketing services from our in-house team? Email your AccelPay Account Manager and we’ll help you get started.

Using an email marketing service? Check out this blog post on how to effectively use it this holiday season.

Reminders: Be Sure You're Ready to Go

Here’s a few reminders to be sure you're ready to go for the busy season ahead and can make it a full success:

  1. In this busy time, we extend our SLAs. Our processing time before an order ships is 3-5 business days. Customers always receive a confirmation email with tracking information once their order ships. If any order is further delayed we will proactively reach out to affected customers.

  2. Be sure to update your shipping policy and terms & conditions on your site to reflect this before the busy season hits.

  3. If you have plans for email marketing campaigns, special release products, or promotions for your products (e.g. 50% off on Black Friday or free shipping in November), please be sure to share your promotion calendar for the holiday season with your AccelPay Partner Success Team so that we are ready to support you with this.

  4. As we approach OND we would like to ensure our records regarding your distribution are current to best assist you. Please provide us with your distributor information using this quick online form. Your quick response to this matter is greatly appreciated.

Enjoy the holidays and the upcoming increase in order volume. Make sure your distributors are ready to go and that you're informing the AccelPay team of any holiday promotions or special releases. Go crush it out there!

At AccelPay, our core commitment lies in ensuring seamless payment processing and order fulfillment for alcohol brands while rigorously adhering to the 3-tier system governing alcohol sales.

To bolster compliance and fortify brands against potential setbacks, AccelPay has instituted a set of Notices designed to enhance transparency on a brand's site:

  1. AccelPay Notice: A clear yet discreet notice integrated at every purchase point on the eCommerce platform.
  2. Compliance Blog Post: An article underscoring the brand's unwavering dedication to regulatory adherence.
  3. Refreshed Terms Policy: For heightened clarity and trust among  customers.

Purpose of these notices:

The Notice is designed to delineate the roles between a brand, AccelPay, and our licensed third-party retail partners within the 3-tier system. This clarifies to regulatory bodies that direct payment handling is not within the brand's purview, thus amplifying the compliance stance and reducing potential risks.

Notice Details: 

The Notice reads as: "All alcoholic beverage sales are made by licensed third-party retailers in the AccelPay network," supplemented with a hyperlink to the AccelPay site and updated terms.

Implementation:

This Notice text is in small font, and in-line with a brand’s aesthetics. It does not impede a brand’s site performance. The strategic placement, under ‘add to cart’ and ‘buy now’ buttons, within the checkout journey, and the site's footer, ensures compliance without compromise.

Rollout of these notices comes at no additional cost to brands who join the AccelPay platform. AccelPay’s technical team oversees the implementation of the Notices in conjunction with its platform integration.

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Braxton Freeman

Grolsch

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